Meet the team

Carmine Masiello is the Chief Executive Officer and Founder of eBUS.

With over 20 years of entrepreneurial and managerial experience in the IT and video industries, Carmine brings a successful track record to eBUS having previously founded and sold two multimedia production and post-production companies in Italy.

Michael Orton is the Chief Operating Officer of eBUS across Asia Pacific.

His career started with the BBC in London before embarking on an 15 year period where he held senior positions within the post production and visual effects business across UK, Hollywood and NZ.

Joydeep Ghosh is Head of eBUS India, bringing with him more than 22 years industry experience in media, advertising and retail marketing.

Joydeep brings with him an extensive career across publishing houses and advertising agencies, having worked with The Times of India, Sunday Mail, O&M, Lintas - Initiative Media, McCann Erickson and IB&W.

More recently, Joydeep was part of the leadership team that launched Reliance Webstore Ltd's innovative News gathering solution for all Indian Broadcasters and RCOM's 3G Team to launch 3G services across India.

Will Beattie is the Technical Director and technology evangelist of eBUS, with overall responsibility for the eBUS development team.

Bringing with him 10+ years' experience, Will has lead dozens of projects for clients such as BMW, Pepsi, Network Rail, Cable & Wireless and Rinnai.

Highly disciplined and efficient, Will cohesively manages all aspects of development; driving the team towards the big picture. Passionate about being on the bleeding edge of development technologies and methodologies, Will consistently delivers innovative and creative solutions to the eBUS platform.

Sriram D is an Executive Director of eBUS charged with market expansion across China.

Sriram brings with him more than 20 years experience in advertising and leadership roles across China and APAC. Having led Starcom and Aegis Media prior to eBUS; Sriram brings with him a deep knowledge of the region and industry.

Joshua Rea is the APAC Growth Manager for eBUS. Currently based in Sydney, Josh is leading the expansion of eBUS Australia.

Coming to eBUS from the ICEHOUSE business incubation centre, Josh has a strong passion for entrepreneurship and strategic execution.

Having worked across different industries and geographical environments, Josh is committed to implementing the expansion of eBUS across markets.

Ashley Botten is the National Sales Director for eBUS Australia, leading client acquisition and business growth across the territory.

Ashley brings years of experience leading high growth sales organisations serving the creative and communications industry in the UK and Australia. He is passionate about disruptive technologies that solve problems to create better experience and better value for clients.


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